Brainrot

Gen Z Slang

Definition

A jokey term for hyperfixation on media or online content that loops in your head and starts shaping how you think and talk.

Examples

"That TikTok audio gave me brainrot—I keep hearing it on loop and dropping the catchphrase in every conversation."

"I’m deep in Baldur’s Gate 3 brainrot, narrating errands like quests and talking in party-chat slang."

"The show’s brainrot has me quoting lines at work and formatting my texts like meme captions."